4 Reasons Your Franchise Website is Failing

Whether we like it or not, today’s internet is more prone to quantity than quality. The average user spends time every day weeding through clunky content, “fake news,” sloppy sites, and irrelevant ads before finding what they really want. As a result, most users develop the ability to rapidly evaluate the overall quality of a … Continue reading 4 Reasons Your Franchise Website is Failing (And How to Fix it!)

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4 Ways ClickTecs Supports Offpage Franchise Sales Strategies

Today’s post explores the topic of off-page SEO, and highlights 4 ways that ClickTecs service suite contributes to this valuable practice. Understanding Off-Page SEO Off-page SEO is a “macro” approach that involves optimizing your brand experience by cultivating content, links, and relationships that appeal to prospects and crawl bots alike. Distilled to its core, the … Continue reading 4 Ways ClickTecs Supports Offpage Franchise Sales Strategies

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Online Reputation Management: 1 Major Mistake That Stops Franchise Development

Today’s post spotlights one major franchise development flaw that owners make with their online reputation management. Read on to learn whether your franchise is making this critical error, and find out how to fix it!  A Brief History of Online Reputation Management   Before the internet, companies were much less accountable for subpar products and … Continue reading Online Reputation Management: 1 Major Mistake That Stops Franchise Development

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4 Internet Marketing Strategies for Franchise Websites

It’s 2017 –simply having a franchise website is no longer enough. In today’s post, the ClickTecs team foregrounds four internet marketing strategies that franchise owners can use to improve web traffic, increase conversions, and secure higher click-through ratings.  Bring Your Franchise Website Into 2017 If your franchise has had the same website for years, it … Continue reading 4 Internet Marketing Strategies for Franchise Websites

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How to Approach Online Franchise Marketing

Franchise marketing in general can be a pretty tricky proposition. How much money, time, and effort should you devote to franchise marketing? How much should you research the marketing plans of other franchises? How much of what they have done is applicable to your franchise? What is the geographic region that your marketing should cover? … Continue reading How to Approach Online Franchise Marketing

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How to Devise a Digital Marketing Plan for a Franchise

It is 2016. The internet is kind of important now and it’s not going away anytime soon. This statement is not controversial in the least; anybody who would deny the importance of the internet is clearly insane. And yet still, many businesses and franchises move ahead with marketing plans that are straight out of 1994. … Continue reading How to Devise a Digital Marketing Plan for a Franchise

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Some Commonly Overlooked Keys to Successful Franchise Development

To succeed with your franchise development you must work hard. But hard work isn’t everything. Some believe that if they work hard and render a quality product or service, successful Franchise Development is bound to follow. However, this sadly not true. It’s not enough to work hard, you must also work smart. You must consider … Continue reading Some Commonly Overlooked Keys to Successful Franchise Development

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Google is the undisputed king of search engines. It is imperative that a website is not only well designed, but Google friendly as well. Having a Google friendly site will ensure that your target audience can easily locate you on the World Wide Web. Here are some franchise website design tips: Things to avoid: The … Continue reading How to Design a Google-Friendly Franchise Website

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Top-5-Franchise-Marketing-Mistakes

When you think of a franchise, one of the first things that may pop into your mind is a superpower of a business. A multi-faceted distribution channels with regional or national reach that has a consistent brand experience. Yet, franchises also make mistakes, especially when it comes to marketing. Here are 5 franchise marketing mistakes … Continue reading Top 5 Franchise Marketing Mistakes

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How to Create a Successful Franchise Marketing Strategy

You can come up with the most innovative ideas or you can even sell the best products, but, that really means nothing if you’re unable to effectively market your products and services. Figuring out how to master a marketing strategy for the purposes of growing your franchise is crucial when it comes to the success … Continue reading How to Create a Successful Franchise Marketing Strategy

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