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3 Winning Strategies for Franchise Local Marketing

3 Winning Strategies for Franchise Local Marketing

June 28, 2019 By

Franchise local marketing poses a unique set of challenges for multi-location brands. Today’s post offers 3 winning strategies you can use to overcome them. Centralize your franchise local marketing efforts where you can. You won’t always be able to do this--different owners often have dif...

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Growth Strategy Research Tips from a Franchise Development Consultant

Growth Strategy Research Tips from a Franchise Development Consultant

June 24, 2019 By

Today’s post explains the true secret to researching franchise development strategies online: scrutiny! Read on for some tips on how to critically examine franchise development materials you find online, courtesy of our franchise development consultant. How To Find Better Franchise Development...

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SEO for Franchise Websites: 4 Simple Tips to Rank and Index Content Faster

SEO for Franchise Websites: 4 Simple Tips to Rank and Index Content Faster

June 22, 2019 By

With SEO for franchise websites, rank and index speed is a serious competitive advantage. In some cases, getting your content read first is the difference between winning or losing a customer, such as when special promotions are being offered--it doesn’t matter how good your offer is if the cus...

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Franchise Digital Marketing Top Tips to Boost eCommerce Conversion Rates

Franchise Digital Marketing: Top Tips to Boost eCommerce Conversion Rates

June 12, 2019 By

If e-commerce plays a part in your business, today’s post is for you. Our franchise digital marketing team has put together some great tips for increasing your online sales. Let’s dive right in! Setting smart conversion goals for your franchise digital marketing Everyone wants to generally inc...

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The Good The Bad and the Ugly of Local SEO for Franchises

The Good, The Bad, and the Ugly of Local SEO for Franchises

June 6, 2019 By

Today’s post ranks 3 website tactics used to improve local SEO for franchises. Read on to learn how your current strategy stacks up, and whether there’s room to improve your local SEO results! The Ugly: Listing pages Listing pages are a very common--and deeply flawed--approach to local SEO for...

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Pay to Win Optimizing PPC for Franchises with ClickTecs

Pay to Win: Optimizing PPC for Franchises with ClickTecs

June 5, 2019 By

Today’s post is all about PPC for franchises. Read on to learn whether SERP visibility is really a “pay to win” game, and how ClickTecs can help you design your PPC for franchises in ways that synergize with your exist online campaigns for better results. Is search engine ranking a “pay to ...

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What Is the Best Way to Build and Manage Websites for Franchises

What Is the Best Way to Build and Manage Websites for Franchises?

May 17, 2019 By

In 2019, the value of websites for franchises is tacit. What’s less clear is how best to build and manage websites for franchises. Franchisors have several options. They can: Give franchisees free reign, allowing them to build and manage their sites without any specific guidelines in pl...

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Beginners Guide to ADA Compliance Website Audits

Beginner’s Guide to ADA Compliance Website Audits

May 10, 2019 By

Do you need an ADA compliance website audit? Today’s post breaks down the current status of accessibility policies to answer that question, then shares some compliance tips and resources to keep your brand protected. Do I Still Need An ADA Compliance Website Audit? A series of recent policy c...

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Accept Only Empirical SEO Strategies for Franchises

Accept Only Empirical SEO Strategies for Franchises

April 18, 2019 By

Empirical SEO strategies (i.e. those which are proven and verifiable) are the only ones clients should be choosing to market businesses. To that end, this post overviews some fraud-spotting tips and classic ClickTecs case studies to show our process works. Know How to Spot Unproven Commodities ...

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3 Ways to Target the Lucrative Millennial Market with Franchise Development Services

3 Ways to Target the Lucrative Millennial Market with Franchise Development Services

April 15, 2019 By

Today’s post is all about how to tweak your franchise development services to target the lucrative Millennial market. Meet The Millennials: Morally Conscious, Tech-Savvy, Hyper-Educated Prospects Born between 1982 and 1993, there are currently over 80 million Millennials in the United States, wh...

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