When Was Your Last ADA Compliant Website Test?

The American Disabilities Act (ADA) makes certain website accessibility standards your legal responsibility. If you can’t remember your last ADA compliant website test, you could be at risk of lawsuits like the one Apple is currently facing. Read on to learn how scheduling a ADA Compliant website test could save your business or franchise being … Continue reading When Was Your Last ADA Compliant Website Test?

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What is 508 Testing and How Can it Save My Franchise?

We all know that a website is a major asset to any organization, private or public. But did you know your website could also be a major legal liability? New requirements by the American Disabilities Act (ADA) require all websites to meet certain accessibility standards, like those outlined in Section 508. If your site doesn’t … Continue reading What is 508 Testing and How Can it Save My Franchise?

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Preventing Liability and Lawsuits: Building an ADA Compliance Website Checklist

Today’s post is meant to protect your business getting blindsided by “inclusivity” lawsuits, like so many others have been this year. Read on to learn whether your site is in violation of the Americans with Disabilities Act (ADA), as well as how to protect yourself from predatory lawsuits. ADA Compliance in the Internet Age The … Continue reading Preventing Liability and Lawsuits: Building an ADA Compliance Website Checklist

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What You Need to Know About WCAG Compliance Testing

What is WCAG compliance testing and how can it save your business? We break it down in layman’s terms in today’s post. Read on to learn all you need to know about making your site accessible to everyone – and avoiding lawsuits – with WCAG compliance testing. What is WCAG Compliance? WCAG is an acronym … Continue reading What You Need to Know About WCAG Compliance Testing

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Franchise Advertising in 2018: Game-Changers in ORM and Review Responses

Making the effort to respond to reviews is an important customer service responsibility that often gets overlooked in big-picture franchise advertising plans. In fact, review responses are so important that Google put together a list of best practices for responding, along with a dedicated response tool back in 2010 that operates through Google My Business. … Continue reading Franchise Advertising in 2018: Game-Changers in ORM and Review Responses

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Local SEO for Franchises: 3 Common and Costly Mistakes Brands Make

If you’re going to invest in local SEO for franchises, you’d better do it the right way. To that end, today’s post spotlights 3 of the most common and costly mistakes we see brands make. Read on to learn some quick fixes and start making more out of your marketing budget in 2018. Insufficient citations. … Continue reading Local SEO for Franchises: 3 Common and Costly Mistakes Brands Make

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The Changing Role of Social Media in Franchise Digital Marketing

Getting your brand to stand out online requires smart and sustainable franchise internet marketing. In addition to a beautiful website and active social media presence, you’ll need to consistently build links to your site. What is link building? Link building is an insider term for the process of acquiring hyperlinks from other sites that send … Continue reading Sustainable Link Building Strategies for Franchise Internet Marketing

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ADA Compliance Website Checklist for Franchises: Top-5 Most Common and Costly Violations

WARNING: Franchisors across the country are being sued for failing to comply with the Americans with Disabilities Act legislation mandating that all websites be accessible to disabled individuals. Predatory attorneys like this Arizona man who sued over 2000 businesses are combing the web for targets, looking to line their pockets under the guise of championing … Continue reading ADA Compliance Website Checklist for Franchises: Top-5 Most Common and Costly Violations

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ClickTecs’ ADA Compliance Service

Today’s post explains how ADA violations can leave your franchise’s financial and reputational assets in ruin, and how ClickTecs can help. What is ADA Compliance? The Americans with Disabilities Act (ADA) is a comprehensive civil rights law that was developed to protect the rights of individuals with disabilities. The law mandates that all “places of … Continue reading Fighting “Drive-By Lawsuits” with ClickTecs’ ADA Compliance Service

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Franchise Website SEO 101: The 2018 Beginner's Guide

Today’s post is for newcomers to the art of franchise website SEO. Read on for a succinct beginner’s guide to this essential advertising strategy that factors in Google’s 2018 algorithm changes. What is franchise website SEO? Search engine optimization (SEO) is a combination of web marketing strategies used to boost your franchise website’s visibility and … Continue reading Franchise Website SEO 101: The 2018 Beginner’s Guide

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