Today’s post tackles some common misconceptions about the “changing” value of franchise websites in 2019. Do Franchise Websites Still Matter? The simple answer is yes. In 2019, your franchise website is your business card, booking service, sales funnel, directory listing, point of conta...
Read moreToday’s post is all about managing local search engine optimization (SEO) for multiple locations. Read on a greenhorn’s guide to local SEO, and how to avoid some common mistakes franchisors make when trying to optimize individual franchise locations for Google’s Local Search. Local SEO 101 W...
Read moreIs your website a legal liability? Are you alienating potential customers without even knowing it? Today’s post highlights the importance of ADA compliant website guideline adherence in 2019, and explains how business owners can make sure they’re protected from accessibility lawsuits. The Ca...
Read moreEspecially with the growth of voice search, more and more users are querying with complete questions, rather than Googling a jumble of keywords. For example, a franchise development prospect might query: “What are the best franchises to buy?” Accordingly, today’s post is all about how re...
Read more