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Monthly Archives: September 2017

6 Reasons Your Franchise Marketing Strategy Needs Mobile Optimization

6 Reasons Your Franchise Marketing Strategy Needs Mobile Optimization

September 25, 2017 By

Mobile optimization has been a focus of online marketers since 2015, when Google first announced that it would begin rewarding responsive sites. And yet, despite this announcement, some business owners are still dragging their feet. In today’s post, we discuss 6 reasons why your franchise marke...

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Does My Franchise Website Need a Reboot? 6 Questions to Ask Yourself

Does My Franchise Website Need a Reboot? 6 Questions to Ask Yourself

September 18, 2017 By

Your franchise website is one of your most valuable business assets. Properly managed, it can build your brand’s reputation, generate new leads, and grow your bottom-line, but bad websites take money out of your pocket. So how do you know where you fall on the spectrum? Today’s post offers...

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Franchise Content Marketing Tips: Writing (And Measuring) Actionable Copy

Franchise Content Marketing Tips: Writing (And Measuring) Actionable Copy

September 11, 2017 By

Franchise content marketing remains one of the best strategies to get eyes on your brand, but only when done right. Today’s post shares some franchise content marketing tips on writing and measuring actionable copy to make the most of your advertising dollars! What is “actionable copy”? Acti...

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3 Enduring SEO Essentials for Franchise Digital Marketing

3 Enduring SEO Essentials for Franchise Digital Marketing

September 6, 2017 By

The pace of change has never been greater than it is in the Information Age, and that’s especially true in franchise digital marketing. Google is always tweaking its algorithm, which often leaves web marketers to play catch-up, but there are some enduring essentials that can’t be overlooked. ...

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