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Top Reasons to join our Team

 

ClickTecs is a Mississauga based Digital Marketing Agency focused on providing website design/development and digital marketing solutions to our clients in the Franchise vertical across the US and Canada.

Search Engine Marketing Specialist (PPC Expert)

  • Reporting to the Digital Marketing Manager, the PPC Specialist will assist in the details associated with the delivery of Pay Per Click projects, from conception to post-launch iterations, with a focus on tracking conversions (CPC, CPL)
  • Collaborate and work cross-functionally with digital marketers, designers, and developers to support digital projects
  • Manage, review, and perform daily account responsibilities associated with Google AdWords, FB, LinkedIn, Bing and other search platforms for a variety of clients.
  • Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
  • Manage the creation of large keyword lists.
  • Provide creative copy suggestions and graphical ad templates.
  • Manage Display network placement lists on AdWords and through other contextual advertising platforms.
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
  • Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.
  • Provide oversight, manage, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
  • Keep pace with search engine and PPC industry trends and developments.
  • Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.
  • Monitor and evaluate search results and search performance across the major search channels.
  • Communication to team and management on project development, timelines, and results.
  • Provide oversight and work closely with the other team members to meet client goals.

    Professional Competencies

    • Passion for Search and internet marketing.
    • Outstanding ability to think creatively, identify and resolve problems.
    • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
    • Ability to clearly and effectively articulate thoughts and points.
    • Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals.
    • High levels of integrity, autonomy, and self-motivation.
    • Good analytical, organizational, project management and time management skills.
    • Good communication, both verbal and written

    Professional Skills & Qualifications

    • No less than 2 years experience in Search Engine Marketing (SEM) and Paid Search (PPC).
    • Proficiency in MS Excel, PowerPoint, and Word.
    • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.
    • Experience working with popular PPC ad platforms (Google AdWords, FB Ad Manager, Linkedin Ad Account, etc).
    • Proficiency in managing moderate to large scale PPC accounts in a variety of different business verticals.
    • Customer Satisfaction Follow Up Calls/Emails
    • Google Adwords Certification

Required Experience

  • Post-secondary education in Marketing, Communications, Design, Business, or IT
  • Proficiency with Microsoft Suite (Word, PowerPoint, Excel) and Adobe Creative Suite (Photoshop) and a willingness to learn new computer software programs as needed
  • People-centric and critical-thinker from problem definition to product delivery
  • Desire to ask thoughtful questions, frame problems, conduct research, synthesize insights, and evaluate results
  • Working knowledge of Google Analytics and other analytics tools like Hotjar
  • Experience with content management systems and governance around content workflows
  • Project coordination experience considered an asset
  • Excellent interpersonal and communication skills, written and verbal
  • Detail oriented and proactive in anticipating and responding to team’s needs and manage multiple and changing priorities
  • Ability to multi-task  across various projects working with various resources

Candidates that fit the requirements can email their resume to info@clicktecs.com 

Our Featured Clients

Over 100 Franchise Brands trust ClickTecs for their Site, Search and Social needs

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