Social media plays an important role in any franchise marketing plan. And while most of us use social media every single day, few people truly understand the art and science of using these platforms for franchise marketing. In today’s post, we discuss 4 social media “hacks” you can use to d...
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Whether we like it or not, today’s internet is more prone to quantity than quality. The average user spends time every day weeding through clunky content, “fake news,” sloppy sites, and irrelevant ads before finding what they really want. As a result, most users develop the ability to rapidly ...
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Today’s post explores the topic of off-page SEO, and highlights 4 ways that ClickTecs service suite contributes to this valuable practice. Understanding Off-Page SEO Off-page SEO is a “macro” approach that involves optimizing your brand experience by cultivating content, links, and relations...
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Today’s post spotlights one major franchise development flaw that owners make with their online reputation management. Read on to learn whether your franchise is making this critical error, and find out how to fix it! A Brief History of Online Reputation Management Before the internet, compan...
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It’s 2017 –simply having a franchise website is no longer enough. In today’s post, the ClickTecs team foregrounds four internet marketing strategies that franchise owners can use to improve web traffic, increase conversions, and secure higher click-through ratings. Bring Your Franchise Websit...
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Franchise marketing in general can be a pretty tricky proposition. How much money, time, and effort should you devote to franchise marketing? How much should you research the marketing plans of other franchises? How much of what they have done is applicable to your franchise? What is the geographic ...
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It is 2016. The internet is kind of important now and it’s not going away anytime soon. This statement is not controversial in the least; anybody who would deny the importance of the internet is clearly insane. And yet still, many businesses and franchises move ahead with marketing plans that are ...
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To succeed with your franchise development you must work hard. But hard work isn’t everything. Some believe that if they work hard and render a quality product or service, successful Franchise Development is bound to follow. However, this sadly not true. It’s not enough to work hard, you must al...
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Google is the undisputed king of search engines. It is imperative that a website is not only well designed, but Google friendly as well. Having a Google friendly site will ensure that your target audience can easily locate you on the World Wide Web. Here are some franchise website design tips: Th...
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When you think of a franchise, one of the first things that may pop into your mind is a superpower of a business. A multi-faceted distribution channels with regional or national reach that has a consistent brand experience. Yet, franchises also make mistakes, especially when it comes to marketing. ...
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ClickTecs is a specialized Digital Marketing agency, headquartered in Mississauga, Canada. We have made it our mission to help businesses navigate the shift from offline marketing to digital marketing by combining marketing creativity with technical expertise.
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