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Yearly Archives: 2017

8 Tips for Capturing Franchise Leads on LinkedIn

8 Tips for Capturing Franchise Leads on LinkedIn

August 10, 2017 By

While Twitter, Facebook, and Instagram are all popular social media platforms, LinkedIn is a hub as far as franchise leads and sales are concerned. With over 450-million profiles registered and easy outreach tools for franchisors to take advantage of, LinkedIn is responsible for more than 40% of tot...

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Optimizing PPC for Franchises: Best Practices and Common Mistakes

Optimizing PPC for Franchises: Best Practices and Common Mistakes

August 4, 2017 By

Pay-per-click or PPC for franchises is a great way to get your brand message in front of potential franchisees without needing to print a forest’s worth of flyers, brochures, or newspaper ads. Today, we talk best practices and common mistakes franchise owners make when leveraging this marketing as...

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Franchise Content Marketing 3 Steps to Compelling Copy

Franchise Content Marketing: 3 Steps to Compelling Copy

July 28, 2017 By

Franchise content marketing remains one of the best ways for brands to engage their audiences, establish authority on a subject or service, and increase organic traffic to their websites. Today’s post is all about creating successful content. This is an important topic because, unfortunately, t...

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Marketing for Franchises Best Practices for Branding

Marketing for Franchises: Best Practices for Branding

July 24, 2017 By

With 2+ Billion people use Facebook, and over 1.66+ billion doing so via mobile devices, social media is arguably one of the largest online platforms where businesses can connect directly with their target audiences, often in real-time and on the go. Social media’s business value is also w...

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6 Essential Franchise Development Strategies in 2017

6 Essential Franchise Development Strategies in 2017

July 19, 2017 By

In today’s post, our franchise development team shares 6 essential strategies for attracting prospective owners and expanding your brand in 2017. Website Design And Development Your website is a reflection of your business in many ways. In terms of franchise development, your website will often ...

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Social Media Hacks for Your Franchise Marketing Plan

Social Media Hacks for Your Franchise Marketing Plan

July 15, 2017 By

Social media plays an important role in any franchise marketing plan. And while most of us use social media every single day, few people truly understand the art and science of using these platforms for franchise marketing. In today’s post, we discuss 4 social media “hacks” you can use to d...

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4 Reasons Your Franchise Website is Failing

4 Reasons Your Franchise Website is Failing (And How to Fix it!)

June 24, 2017 By

Whether we like it or not, today’s internet is more prone to quantity than quality. The average user spends time every day weeding through clunky content, “fake news,” sloppy sites, and irrelevant ads before finding what they really want. As a result, most users develop the ability to rapidly ...

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4 Ways ClickTecs Supports Offpage Franchise Sales Strategies

4 Ways ClickTecs Supports Offpage Franchise Sales Strategies

June 17, 2017 By

Today’s post explores the topic of off-page SEO, and highlights 4 ways that ClickTecs service suite contributes to this valuable practice. Understanding Off-Page SEO Off-page SEO is a “macro” approach that involves optimizing your brand experience by cultivating content, links, and relations...

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Online Reputation Management: 1 Major Mistake That Stops Franchise Development

Online Reputation Management: 1 Major Mistake That Stops Franchise Development

June 15, 2017 By

Today’s post spotlights one major franchise development flaw that owners make with their online reputation management. Read on to learn whether your franchise is making this critical error, and find out how to fix it! A Brief History of Online Reputation Management   Before the internet, compan...

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4 Internet Marketing Strategies for Franchise Websites

4 Internet Marketing Strategies for Franchise Websites

June 13, 2017 By

It’s 2017 –simply having a franchise website is no longer enough. In today’s post, the ClickTecs team foregrounds four internet marketing strategies that franchise owners can use to improve web traffic, increase conversions, and secure higher click-through ratings. Bring Your Franchise Websit...

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