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Yearly Archives: 2019

6 SEO Strategies for Franchises That Really Work

6 SEO Strategies for Franchises That Really Work

August 16, 2019 By

SEO is a very difficult process to understand, especially if you're new to the entire thing. While it can be tough to learn what is needed in your SEO campaign, one thing is for certain, and that's the fact that local SEO gets overlooked far too often. Local SEO could not only change the way people ...

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Pay Per Click for Franchises – 5 Strategic Tweaks for Cost-Effective Advertising

Pay Per Click for Franchises – 5 Strategic Tweaks for Cost-Effective Advertising

July 15, 2019 By

You may feel like your content is falling flat online, or that your marketing process just isn't doing the best that it can right now. Whatever the case may be, there are plenty of reasons as to why your marketing is lackluster right now, and you've got to correct it as soon as possible. There are p...

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Get the Best for Your Brand: 10 Things to Look for in a Franchise Marketing Agency

Get the Best for Your Brand: 10 Things to Look for in a Franchise Marketing Agency

July 9, 2019 By

When you're looking to hire a franchise marketing agency, you cannot afford to hire an organization that is not certified or reputable. You'll be putting your business at risk when you don't work with the most effective service that your city has to offer, but what do you need to look for in or er t...

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3 Winning Strategies for Franchise Local Marketing

3 Winning Strategies for Franchise Local Marketing

June 28, 2019 By

Franchise local marketing poses a unique set of challenges for multi-location brands. Today’s post offers 3 winning strategies you can use to overcome them. Centralize your franchise local marketing efforts where you can. You won’t always be able to do this--different owners often have dif...

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Growth Strategy Research Tips from a Franchise Development Consultant

Growth Strategy Research Tips from a Franchise Development Consultant

June 24, 2019 By

Today’s post explains the true secret to researching franchise development strategies online: scrutiny! Read on for some tips on how to critically examine franchise development materials you find online, courtesy of our franchise development consultant. How To Find Better Franchise Development...

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SEO for Franchise Websites: 4 Simple Tips to Rank and Index Content Faster

SEO for Franchise Websites: 4 Simple Tips to Rank and Index Content Faster

June 22, 2019 By

With SEO for franchise websites, rank and index speed is a serious competitive advantage. In some cases, getting your content read first is the difference between winning or losing a customer, such as when special promotions are being offered--it doesn’t matter how good your offer is if the cus...

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Franchise Digital Marketing Top Tips to Boost eCommerce Conversion Rates

Franchise Digital Marketing: Top Tips to Boost eCommerce Conversion Rates

June 12, 2019 By

If e-commerce plays a part in your business, today’s post is for you. Our franchise digital marketing team has put together some great tips for increasing your online sales. Let’s dive right in! Setting smart conversion goals for your franchise digital marketing Everyone wants to generally inc...

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The Good The Bad and the Ugly of Local SEO for Franchises

The Good, The Bad, and the Ugly of Local SEO for Franchises

June 6, 2019 By

Today’s post ranks 3 website tactics used to improve local SEO for franchises. Read on to learn how your current strategy stacks up, and whether there’s room to improve your local SEO results! The Ugly: Listing pages Listing pages are a very common--and deeply flawed--approach to local SEO for...

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Pay to Win Optimizing PPC for Franchises with ClickTecs

Pay to Win: Optimizing PPC for Franchises with ClickTecs

June 5, 2019 By

Today’s post is all about PPC for franchises. Read on to learn whether SERP visibility is really a “pay to win” game, and how ClickTecs can help you design your PPC for franchises in ways that synergize with your exist online campaigns for better results. Is search engine ranking a “pay to ...

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What Is the Best Way to Build and Manage Websites for Franchises

What Is the Best Way to Build and Manage Websites for Franchises?

May 17, 2019 By

In 2019, the value of websites for franchises is tacit. What’s less clear is how best to build and manage websites for franchises. Franchisors have several options. They can: Give franchisees free reign, allowing them to build and manage their sites without any specific guidelines in pl...

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