Today’s post explains the true secret to researching franchise development strategies online: scrutiny! Read on for some tips on how to critically examine franchise development materials you find online, courtesy of our franchise development consultant. How To Find Better Franchise Development...
Read moreWith SEO for franchise websites, rank and index speed is a serious competitive advantage. In some cases, getting your content read first is the difference between winning or losing a customer, such as when special promotions are being offered--it doesn’t matter how good your offer is if the cus...
Read moreIf e-commerce plays a part in your business, today’s post is for you. Our franchise digital marketing team has put together some great tips for increasing your online sales. Let’s dive right in! Setting smart conversion goals for your franchise digital marketing Everyone wants to generally inc...
Read moreToday’s post ranks 3 website tactics used to improve local SEO for franchises. Read on to learn how your current strategy stacks up, and whether there’s room to improve your local SEO results! The Ugly: Listing pages Listing pages are a very common--and deeply flawed--approach to local SEO for...
Read moreToday’s post is all about PPC for franchises. Read on to learn whether SERP visibility is really a “pay to win” game, and how ClickTecs can help you design your PPC for franchises in ways that synergize with your exist online campaigns for better results. Is search engine ranking a “pay to ...
Read moreIn 2019, the value of websites for franchises is tacit. What’s less clear is how best to build and manage websites for franchises. Franchisors have several options. They can: Give franchisees free reign, allowing them to build and manage their sites without any specific guidelines in pl...
Read moreDo you need an ADA compliance website audit? Today’s post breaks down the current status of accessibility policies to answer that question, then shares some compliance tips and resources to keep your brand protected. Do I Still Need An ADA Compliance Website Audit? A series of recent policy c...
Read moreEmpirical SEO strategies (i.e. those which are proven and verifiable) are the only ones clients should be choosing to market businesses. To that end, this post overviews some fraud-spotting tips and classic ClickTecs case studies to show our process works. Know How to Spot Unproven Commodities ...
Read moreToday’s post is all about how to tweak your franchise development services to target the lucrative Millennial market. Meet The Millennials: Morally Conscious, Tech-Savvy, Hyper-Educated Prospects Born between 1982 and 1993, there are currently over 80 million Millennials in the United States, wh...
Read moreToday’s post shares two quick fixes to common mistakes we see people make with local SEO for franchises. Read on to learn why good advice for small businesses doesn’t apply to your franchise, and how to address some common and costly issues. “Helpful” Advice for Small Businesses Won’t ...
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